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This is a post about the importance of allowing employees to embrace their passions and hobbies outside of work, and how it can contribute to building an authentic and thriving company culture. Earlier this summer, I spent 5:30am-10pm on a movie set, dressed as a 1970s concert-goer for Pharell Williams’s upcoming musical. As is typical…
I bet you don’t know you’re doing this. It’s something your mass-mailing software does automatically. But PSA: if someone just went to the trouble to unsubscribe from your emails, they do NOT want to see you again–especially not instantly–in their inboxes. It’s ultra-irritating.
A friend of mine (and fellow founder) has a filter on his email that sends any email containing the word “unsubscribe” into his trash. He misses out on things from time to time, but I think he’d still recommend this practice as a way to save time and salvage some inbox sanity. I have a…
From a customer perspective, an “I’m sorry” is so valuable, and yet from the company side, it too often seems difficult to offer. “Sorry” is a powerful part of service recovery. This is a lesson that I was taught as a flight attendant at Delta. We were told to apologize whenever a customer was miffed,…
I know it’s frowned upon to express any sort of opinion when a friend or family member is starting to consider names for a new baby, but when I find myself in these conversations, there’s a two-cent bit that I feel it is my obligation to share: Just let your baby go by their first…
When I was neck-deep in translation theory as a graduate student in East Asian Languages and Civilizations, one of my favorite points to opine on (and to impress upon my students) was that in Japanese, the use of pictographic kanji (characters) in the writing system means that a glance at the page could convey–if even…
Ask my 6-year-old daughter for her “favorite color,” and you’ll hear a quick response: pink. Ask what she wants to be when she grows up, and the answer will come just as quickly: a pre-school teacher. Ok, a couple glimmers of insight. But what are you missing from her story when you phrase your questions…
In the late spring of this year, I was in yet another existential crisis as a startup founder. My co-founder and I were in the process of rebranding our startup from Nessle to Parentswarm (thanks to trademark threats from a terrible bully of a chocolate company whom you should boycott). We were long since out…
Carly Buxton, PhD 